Blog Category
Facebook Launches Graph Search, A Social Search Engine
To make the information displayed on individual Facebook pages more useful, Mark Zuckerberg’s team has developed a new feature called Graph Search. Partnering with Microsoft’s Bing, Graph Search will help significantly with the ongoing competition with Google for Internet searching technology. Classified as a private search engine, Graph Search will only display information that is accessible among friends, focusing on the four categories of people, places, photos and interests. With the simple entry of a place ...
Instagram Reverses Photo Sharing Privacy Policy Change After Social Media Backlash
Yesterday, December 13, 12, Social Media was a buzz with users sharing and tweeting articles and comments about Instagram’s announcement that according to their new privacy policy they, as a company, had the right to sell pictures and photographs posted by those who use the popular photo sharing mobile app to advertisers and companies without the user’s permission. This followed the release of the company’s, owned by Facebook, new terms of services slated to take ...
Team Obama Found That Keeping it Simple Had the Best Digital Results
During the month since President Obama was re-elected much has been said about his digital media strategy. Team Obama has been on the cutting edge of using social media, digital micro targeting and other web based strategies to reach out to voters since his primary race for president that started over five years ago. During his primary campaign against Senator Hillary Clinton he launched an aggressive e-mail based fundraising campaign to make up the funding gap ...
Should I Ditch the Yellow Pages?
Today two very nice people were canvassing our Downtown Louisville office building attempting to set up appointments to help small business owners like us establish an effective advertising campaign for 2013. They didn't realize that we were in the same business, sort of. They were from one of the two or three remaining phone book companies, either the AT&T Yellow Pages or the Real Yellow Book. In the past we have taken out an ad ...
Apple Advances Mobile Technology by Announcing Release Date for iPad Mini
Tuesday, Apple showed that even after the passing of their legendary founder Steve Jobs they are still able to revolutionize the way that we communicate with one another by announcing the release date of the iPad’s 4th Generation along with an iPad mini! The company that first brought mobile web browsing technology to the masses and made it not only ...
Web Design Louisville
Originally, we started out in 2005 with the main goal of showing Louisville and the surrounding areas that there is more to web design than having a "pretty" website. Today, Website Mentors is expanding into new territory and becoming one of the first Agency's to mix the newest technology with traditional media concepts to produce results for our clients which have far exceeded our expectations. Stay tuned to learn about new members of our team ...
Website Mentors’ New Location Blends Louisville’s History with its Future
by Jacob Conway, VP Sales and Marketing For the past decade Downtown Louisville has been going through a renaissance, no longer are people afraid to come downtown at night and with the growing nightlife that started with 4th Street Live! which has now spread throughout Downtown people have something to do after they get off of work and on the weekends. About six months ago, the team here at Website Mentors decided that we wanted to ...
QR Codes: A Tool To Integrate Your Marketing Campaign
A little over a year ago a strange, geometric shape started showing up on printed promotional materials like direct mail pieces, business cards and in magazine advertisements those little boxes are better known as QR Codes and they have served as an expensive way to link the printed marketing tools of the 20th Century to the digital marketing tools of the twenty first. Most people easily recognize QR Codes and they all know how to use ...
Girl Scouts Badges Join the Digital Age
For nearly 100 years, girls of all ages throughout America have cultivated important life long skills by participating in the Girl Scouts. We are all familiar with their annual cookie sales and have seen their sashes adorned with badges showing that the girls have mastered a wide host of traditional skills like cooking, first aid and family care. Starting this year the 3.2 million girls can earn new badges showing that they have mastered skills that ...
President Obama and Republican House Leaders will Host Town Hall Meetings Via Linkedin and Facebook Today
In 2008, then Senator Barack Obama capitalized on the tech savvy under 40, and in some cases under 30 crowd by out texting, out e-mailing, out Facebooking and out Tweeting his more senior Democratic party primary opponents and his general election opponent Senator John McCain. Through his groundbreaking Internet Marketing strategy Mr. Obama was able to circumvent the deep pockets of his pockets of his opponents more traditional donors by soliciting support and donations through ...
